Our Audience Profiles

Company Type

 

54% Full-Service Salon

 

8% Day Spa

 

7% Nail/Brow/Lash/Wax/Specialty Service

 

7% School

 

6% Barber Shop

 

18%Other Beauty Industry Businesses


Role in Purchasing

 

56% Make or Influence Final Decision 

Number of Employees

 

22% 1

 

35% 2-5

 

15% 6-9

 

28% Over 10


Top 10 Attendee States

 

37% NY

 

19% NJ

 

10% PA

 

5% CT

 

4% MA

 

4% MD

 

3% CA

 

2% VA

 

2% FL

 

2% TX

65

Countries Represented


Type of Professional Licenses Held

   Barber

   Cosmetology

   Esthetics

   Instructor

   Make-up

   Massage Therapy

   Nail Technician

   Specialty